Business owner and advisor reviewing a strategic growth plan

A business owner's strategic advantage

Build a business that gives you freedom.

Entrepreneurs go into business for freedom; freedom of time, people and money.

The number one freedom for a business owner is the freedom of having a sellable company, no matter what stage of the business you’re in.

Get Your Value Builder Score Explore the COREBiz method

10+countries coached

15+benchmark categories

8drivers of business value

The COREBiz Trifecta

Win at your own game.

The secret of the most successful entrepreneurs is that they know what the value of their company is and they make decisions based on increasing the value of that business.

Business owners collaborating around a boardroom table

01 / THE TRIFECTA

Business Owner Boards

A transformative experience that gives owners perspective, accountability and better decisions.

Strategic business plan and financial working documents

02 / THE TRIFECTA

Dynamic Business Plans

Living plans used every day to run the business—not static documents lost in a drawer.

Business owner reviewing company value and growth

03 / THE TRIFECTA

Value Building

Focus on the eight drivers that transform your job into a valuable, sellable asset.

Our services

Built around the owner.

Practical guidance for making the business stronger today—and more valuable tomorrow.

Business Owner Coaching

Step back from the day-to-day, sharpen your vision and make the decisions that move your company forward.

Exit Planning

Build a practical roadmap that makes every decision a step toward the freedom and exit you want.

Value Building

Strengthen the eight drivers of business value and transform the job you created into an asset others want.

Business Broker

Prepare, position and navigate the sale of your company with an owner-first perspective.

Keith Schellin, COREBiz Founder and Principal — **Keith Schellin**Founder / Principal

Global perspective. Owner focus.

Build the business you’ve always dreamed of.

As an experienced business coach, I bring a wealth of global education and practical experience to my clients. I’ve started and managed businesses in the U.S. and abroad, and coached business owners from over 10 different countries.

My expertise includes operations optimization, dynamic business planning, business owner boards, and value building. I’ve developed a benchmarking tool that lets business owners compare their performance in over 15 categories against thousands of businesses worldwide.

I believe in being ready today for whatever tomorrow brings. By planning and preparing today, you set your business up for success and position yourself to seize opportunities as they arise.

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